We believe in the power of sport to excite, unite and inspire people from all backgrounds and across all borders. By working together with the Olympic Movement, the Paralympic Movement, and the world’s greatest athletes, Bridgestone is committed to empowering people everywhere to persevere through adversity in pursuit of their dreams.
In this era of extraordinary social and economic change, the Bridgestone mission to serve society and contribute to its advancement is more relevant than ever. These core values are reflected in our support for the Olympic Movement, the Paralympic Movement, and the incredible athletes who embody the perseverance, passion and drive needed to succeed in the face of adversity.
Shu Ishibashi, CEO and Representative Executive Officer, Bridgestone Corporation
The ideals represented in the Olympic Movement and Paralympic Movement are aligned with our company’s core values. These universal platforms allow Bridgestone to showcase our commitment to community service, diversity and sustainability in support of our mission to “Serve Society with Superior Quality.”
Being a Worldwide Olympic and Paralympic Partner puts Bridgestone in exclusive company with some of the most respected brands in the world and allows us to showcase our high-performing products to a global audience.
In addition to being the Official Tire of the Olympic and Paralympic Games, we are proud to contribute a variety of products, services and solutions to support the Olympic Movement and Paralympic Movement. The full extent of our product rights includes tires, certain tire and automotive vehicle services, non-motorized bicycles, seismic isolation bearings, certain roofing and building products, rubber tracks, and other diversified products.
