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In Harmony with Nature

Partnerships that Foster Lasting Connections

Bridgestone aims to be in balance with ecological function and actively pursues partnerships that foster positive lasting connections across ecosystems.

Land

Since the 1990s, we have been working to improve biodiversity. Bridgestone has 10 certified wildlife habitat sites at our manufacturing facilities, and we work with the global Wildlife Habitat Council to manage these lands and improve biodiversity as a whole.

Bridgestone-Firestone Centennial Wilderness
We’ve contributed 10,000 acres of forest land in Middle Tennessee, about an hour from our Americas headquarters in Nashville. Known as the Bridgestone-Firestone Centennial Wilderness, this protected area has promoted an enduring culture of conservation in the Middle Tennessee region. 

Bridgestone Environmental Education Classroom & Habitat
In 2008, we established the Bridgestone Environmental Education Classroom & Habitat (BEECH) at the company’s Warren County truck and bus tire manufacturing plant. The site is a 680-acre certified wildlife habitat designed to enhance native plant and animal populations. The curriculum is grade-specific and supports Tennessee’s state learning standards.

Bandag Native Grass
The team at the Bridgestone Bandag plant in Muscatine, Iowa, replaced 15 acres of turf grass with native landscapes, and now the facility has a total of 25 acres of native landscapes on its property. The Wildlife Habitat Council recognized Bridgestone with its “Wildlife at Work” certification for converting to native landscapes.

Water

We reduce water consumption in our manufacturing processes by efficient use and recycling. We are committed to clean water and water conservation and support the cleanup of lakes, streams, waterways, and public lands.

Protecting Our Streams and Rivers
Since 2012, in partnership with the River Network, we have supported more than 450 community cleanup events and recycled more than 120,000 used tires through the Tires4ward program. Through Tires4ward, Bridgestone recycles tires recovered in organized cleanup events of rivers and waterways at no charge. 

Water Conservation in Manufacturing
The world’s largest tires are built at our off-road tire plant in Aiken, SC. The manufacturing facility was built to LEED(R) specifications and features Firestone Building Products geomembrane pond liners and pavers, which create retention ponds and support water harvesting at the global operation.

A History of Innovation

Learn about our mission, our achievements, and our ongoing commitments