What really matters? Ensuring that future generations inherit a more sustainable society. That’s what the Bridgestone E8 Commitment is all about.
We’re thinking ahead—to the year 2050, specifically. That may seem a long way off, but in the context of global sustainability, it’s the blink of an eye.
Thinking ahead means thinking bigger, beyond just what we do for individual customers. We’re focused on delivering value for society and our customers by improving the way people move, live, work and play today and for generations to come.
This is what led us to introduce the Bridgestone E8 Commitment. To earn the trust of current and future generations, Bridgestone has established eight values to solidify our commitment to a more sustainable world. The Bridgestone E8 Commitment connects to every aspect of our business and guides our decision-making throughout the development and delivery of our products, services and solutions. It also contributes to the further evolution and development of our global team.
Watch to learn more about the Bridgestone E8 Commitment and see how we’re investing in the future of our planet, through 2050 and beyond.