Apr 24, 2019 NASHVILLE, Tenn.

Bridgestone Launches New Touring Tire Engineered for Long-Lasting Performance (CANADIAN - ENGLISH)

new Bridgestone Turanza QuietTrack tire
Erik Seidel, president, consumer replacement tire sales, U.S. and Canada, Bridgestone Americas Tire Operations

The Turanza QuietTrack tire is packed with the latest game-changing innovation from Bridgestone.

Erik Seidel, president, consumer replacement tire sales, U.S. and Canada, Bridgestone Americas Tire Operations

Turanza QuietTrack tire delivers confident control in wet conditions

Bridgestone Americas (Bridgestone) announced the release of the Bridgestone Turanza QuietTrack tire, the newest addition to the company’s Turanza touring tire portfolio. Featuring the latest technologies from Bridgestone, the Turanza QuietTrack tire delivers confident control in wet conditions. The tire is backed by a best-in-class 130,000 kilometre manufacturer’s treadwear limited warranty for long-lasting performance drivers can trust to carry them season after season.*

“The Turanza QuietTrack tire is packed with the latest game-changing innovation from Bridgestone,” said Erik Seidel, president, consumer replacement tire sales, U.S. and Canada, Bridgestone Americas Tire Operations. “Based on consumer insights, we know wet and wear performance are the top considerations for drivers purchasing a new set of tires. The Turanza QuietTrack tire exceeds expectations in each of these important attributes, while also providing a comfortable, quiet ride.”

The Bridgestone Turanza QuietTrack offers a 20% improvement in wet traction over the previous generation Turanza Serenity Plus tire and will replace the Turanza Serenity Plus offering.** A leader in innovation, the Turanza QuietTrack tire is engineered with four new technology packages available from Bridgestone:

  • QuietTrack Technology: As indicated by its name, the next-generation Turanza tire features QuietTrack, a new noise-dampening technology exclusive to Bridgestone that is precisely tuned to prevent high frequency noise and ensure a quieter ride.
  • ComfortCruise Technology: The new ComfortCruise technology from Bridgestone leverages a rounded contact patch and optimized tire casing shape to reduce road vibration for a smoother, more comfortable driving experience.
  • HydroTrack Technology: Utilizing full-depth tread grooves and open shoulder slots, Bridgestone HydroTrack technology helps to enhance water evacuation and reduce the risk of hydroplaning.
  • EdgePerformance Technology: A proprietary, full depth tread design works to ensure the Turanza QuietTrack tire maintains performance across its full 130,000-kilometre life span.

The Turanza QuietTrack tire from Bridgestone is available for purchase in 37 sizes, covering more than 86% of cars on the road today. For more information on the newest addition to the Bridgestone Turanza tire line, visit www.bridgestonetire.ca.

 

*Conditions apply. See BridgestoneTire.ca/warranty for details.

**20% improvement in wet traction vs. the Bridgestone Turanza™ Serenity Plus™ tire based on Internal Testing on BMW 328i, tire size 215/55R17.