Sep 6, 2011 NASHVILLE, Tenn.

Bridgestone Americas Tire Operations Announces Price Increases

Bridgestone Americas Tire Operations (BATO) today announced price increases for passenger and light truck consumer replacement and original equipment tires in the United States and Canada.

Effective November 1, 2011, prices for Bridgestone, Firestone and associate brand passenger and light truck tires will increase by up to eight percent. 

“With raw materials and energy costs continuing to rise, we must adjust our tire prices,” said Larry Magee, President, Consumer Tire U.S. & Canada, BATO. “We are always focusing on our customers and keeping our prices competitive, but these ever-increasing costs related to manufacturing and raw materials make these price increases necessary.”