Jan 26, 2016

Race Tire Technology Drives Consumer Tire Innovation

Firestone race tires

Published by: Detroit Free Press

“Drivers, start your engines!” Those four words have always held significance at the race track, but in 2016, even more so. On May 29, they will mark the beginning of an important milestone: the 100th running of the iconic Indianapolis 500.

For legacy tire brand Firestone, part of Bridgestone Corporation, the 100th Indy 500 represents a century of race tire technology and innovation — innovation that drives the development of the consumer car and truck tires that we drive on today.