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Bridgestone Americas is proud to manufacture, sell and service Bridgestone and Firestone passenger tires. To learn more or to buy tires, please choose a destination.

From Seed to Tread: Bridgestone Reveals First Tires Made of Natural Rubber Components from Company’s Guayule Research Operations

Bridgestone Corporation announced in October 2015 that it successfully built passenger tires with 100 percent of its natural rubber-containing components derived from guayule, a desert shrub that grows in arid regions. Built at the Bridgestone Technical Center in Japan, the tires are particularly unique because they were constructed using guayule natural rubber cultivated by Bridgestone at its Biorubber Process Research Center (BPRC) in Mesa, Arizona, U.S.A.

Natural rubber is the primary raw material used to produce tires worldwide, and it’s consumed in large quantities. Bridgestone’s future research endeavors will focus on optimizing the natural rubber content in each guayule shrub, as well as evaluating applications in a wider range of tire types and rubber compounds.